(LAS VEGAS) October 10, 2024 – Friends of UNILV, the official NIL collective committed to supporting the student-athletes at the University of Nevada, Las Vegas, is thrilled to announce the launch of “Silver State Showdown,” a membership drive in competition with Friends of the Pack, the NIL collective at the University of Nevada, Reno.
The Silver State Showdown seeks to competitively increase membership numbers by November 30, ahead of the Battle for Nevada football game between the University of Nevada and UNLV. This campaign reflects the collectives’ respective commitment and support of their student-athletes, as well as the deep rivalry between the Battle Born state’s flagship universities. In this new era of college athletics, the winners on the field for the years to come will likely reflect the amount of support given to its student-athletes in the form of NIL, encouraging the community to rally behind their university to produce better results for their favorite teams.
The official NIL collectives at both universities will battle to become the collective with the largest new member increase by rallying their fanbase, leveraging team success, and offering various exciting incentives and deliverables to encourage membership. The rivalry campaign will extend through the spring concluding with a best two of three champions from fall, winter, and springs seasons.
“With the launch of the Friends of UNILV’s membership drive, Rebel fans have a tremendous opportunity to elevate their support for our student-athletes to new heights,” UNLV Director of Athletics Erick Harper said. “Our rivals to the north are rallying behind their own, but here at UNLV, the Rebel spirit stands unmatched. This campaign is about more than just competition. It’s about showing Rebel student-athletes that their fans are behind them every step of the way. I’m calling on every Rebel fan to get involved and show your support by joining Friends of UNILV today. Go Rebels!”
Friends of UNILV is committed to creating a sustainable and impactful NIL ecosystem for the talented student-athletes of Nevada and beyond. With a range of membership options available, the campaign is designed to offer fans and supporters unparalleled access and engagement opportunities with their favorite Rebel athletes. Starting as low as $25 a month, members get access to an array of benefits ranging from exclusive access to content, invitations to private events, and entrance to member-only experiences and giveaways as they approach the rivalry game.
Those interested in joining the Silver State Showdown can head to friendsofunilv.com/silverstateshowdown today to learn more or contact Friends of UNILV General Manager Shannon Cottrell by emailing shannon@friendsofunilv.com. Those that choose to become a member pledge their support to the student-athletes of UNLV, and ultimately, the legacy of Nevada athletics.
ABOUT FRIENDS OF UNILV
Friends of UNILV is a fan-driven and alumni-led Name, Image, and Likeness (NIL) collective for the University of Nevada Las Vegas student-athletes, alumni, and fans. Community members who commit their support to Friends of UNILV are pledging to maximize opportunities for student-athletes and help attract top talent to field the best team possible. In addition, community supporters gain access to exclusive events, autograph sessions, and more. Friends of UNILV is powered by parent company Blueprint Sports. For more information, visit friendsofunilv.com and follow @FriendsofUNILV on Facebook, X, and Instagram.
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Media Contact:
Macy Gardner
Marketing & Communications Specialist
405-880-5553
